“More than five thousand ships visit Australia each year in international trade. They carry 98% of Australia’s imports and exports.”
This long form video is aimed at international ship owners, and the masters and crew of the cargo vessels that travel through Australian waters – setting out the detailed requirements for crew safety and protecting the marine environment. In short, it’s intended to help them prepare for an AMSA vessel inspection, and in doing do, to avert possible ship detention.
Using our footage of actual vessel inspections by AMSA surveyors in Brisbane, Sydney, Melbourne and Port Kembla – on board the Maersk Gironde, the CS Calla, Brightoil Lion, Radiance of the Seas and Corona Infinity – we were required to incorporate highly technical information and file photographs to a precise script. The pace, imagery, structure and text treatments are designed to be easily understood by crews for whom English is not their first language.
This video has delivered for AMSA – with over 27,000 views on YouTube, and several international maritime organisations embedding it as a key reference guide to international standards on Port State Control.
It formed part of a broader suite of education / information videos we produced for AMSA, which included the Australian Shipping Register and Maritime Labour Convention.